The GA4 event based data model gives us great flexibility. But it also potentially gives us very inefficient and messy implementations. Event name & event parameter consolidation is essential for a high quality google analytics 4 implementation.
The main thing I’ve been discussing with clients over the last few months is: Should we move away from Google Analytics? If […]
Google just launched its new Google Analytics 4 Privacy Settings (which they said they would in their recent webinar, which we wrote […]
This is a question that in our opinion does not get asked enough. Do you actually need Google Analytics? (Or any marketing […]
We’re embarking on an exciting new project! Together with Krista Seiden, we’re creating an online learning course about the technical implementation of […]
Google hosted a webinar on 23 March 2022 to talk about privacy features in Google Analytics. They took the stance that Google […]
If you’re an agency or consultancy that’s interested in purchasing our highly automated Google Analytics 4 audit template, please fill out this form below. We’ll let you know if we decide to push through and make it available to other agencies to use for their clients.
Thank you for showing interest in our Google Analytics 4 audit. Once you fill out this form you will be taken to a Stripe payment page where you can enter your discount code and complete your payment.
Only after completing your payment on the next screen, Data to Value will reach out to you with an instruction email about the rest of the process, which includes signing an NDA, giving us access to Google Analytics & Google Tag Manager and providing us with an option to complete your customer journey (e.g. discount code).
